"Still spending on static ads in retail and commerce media?

"Still spending on static ads in retail and commerce media? You might as well set your budget on fire. 🔥 Consumers have evolved—so why are brands still stuck in outdated strategies? Static ads? Waste of money. Driving traffic back to social? Yikes. Video? Better… but not enough. Winning today requires Video + Community + AI. 🚀 This isn’t just media. It’s a marketplace for sponsored community access—aggregated, scrollable, shoppable video content. Brands that get it? They’re building something that lasts. The ones that don’t? Well… hope they like the smell of burning cash."

By Matt Wurst

Published February 7, 2025

From the Retail Media Network community. Discuss all around retail media networks..

Posted in RMNs on my mind. Sure, RMNs are having a moment, but there are ways to extend this moment to make it truly momentous.

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